Through all the changes, this truth remains: Content is King!
Web copy, articles, videos, ad campaigns and the like are in many cases replacing face-to-face conversations with prospects and customers. Gravity Marketing’s Vice President of Content, Elizabeth Hockerman shared her top tips for creating a strategic content map for your distinct audiences.
During this webinar which was hosted online on Thursday, July 16th at 11:00 AM, CDT, we discussed how to cater your marketing content to the 3 types of audiences within the buying process. Check out the full recorded webinar below.
If you have any questions about what was covered in this session or questions that extend beyond this webinar, please reach out! We’d love to connect with you and help you build a strategic content map for your business.